HIRDARAMANI GROUP

 

The Hirdaramani legacy begins in 1890, when a 16 year old Parmanand Hirdaramani set up a small retail store along the cobblestoned pathways of Chatham Street, Fort. Emerging from these small beginnings, the innovative Hirdaramani spirit took flight as this modest retail enterprise continued to flourish, establishing itself as Hirdaramani Ltd in the 1940’s pioneering the fashion retail industry with the introduction of ‘Popular’ and ‘Diplomat’, the leading brands for shirts throughout the fifties and sixties.

In the 1960's Hirdaramani set up its first export scale factory - Ceylon Knit Trend - in Maharagama, a move that pioneered an industry which would later become one of Sri Lanka’s most lucrative ventures. Thus, the Hirdaramani Group continued to expand, setting up more and more factories across the island. Today Hirdaramani is a global business employing over 40,000 people in 33 factories across Sri Lanka, Bangladesh & Vietnam.

In Sri Lanka, Hirdaramani boasts 20 garment factories delivering over 5 million garments per month supported by vertically integrated state of the art washing, printing & embroidery facilities.

Hirdaramani's world-class product development center, staffed by experienced and talented designers, completes the group's offering as a one-stop-shop for the apparel industry.

Backed by this comprehensive infrastructure and an experienced team Hirdaramani also delivers a complete product range of knit and woven, casual and intimate garments in men's, women's and children's wear.

Through the continuous innovation of products and the constant maintenance of stringent quality standards that the company is renowned for, Hirdaramani is the preferred choice for leading international brands such as Marks & Spencer, Tesco, True Religion, Levi’s, Ralph Lauren and Tommy Hilfiger.

In 2008 Hirdaramani opened the world’s first custom built eco-friendly apparel factory, the LEED Gold Certified, ‘Mihila’. Echoing the company’s steadfast approach to sustainability, Mihila has since gone on to win multiple accolades including certification as Asia’s first Carbon Neutral Apparel Factory in 2011. The experiences at Mihila have laid the foundation for Hirdaramani’s group wide greening program as the company continues to set the standard for greener manufacturing.

A pioneering zeal coupled with an unbridled passion for its art and a responsibility to the people around it remain the cornerstones of the Hirdaramani Group's success as the company remains an undisputed leader and catalyst for change and innovation in the Sri Lankan apparel landscape.